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Science Through Storytelling™

Using engaging storytelling helps pets thrive by empowering pet parents with knowledge, creating an emotional connection, and encouraging consistent care.
Biome Brigade®

Educating Pet Parents in an Engaging Way

Many pet parents don’t realize that gut health is the root cause of problems like diarrhea, bad breath, gas, itchy skin, paw-licking, and scooting. When the science is wrapped in a story, pet parents (and their kids) are more likely to understand why gut health matters and how to improve it. What once felt abstract becomes memorable—and easier to act on.

Biome Brigade®

Making Pet Health a Family Activity

Since Biome Brigade is built for whole families, the storytelling approach gets kids as well as parents engaged in their pet’s care. When kids are excited about the Biome Brigade characters, they remind their parents to feed the right supplements, notice when pets aren’t feeling well, and build gut-friendly routines like daily paw-wiping. When the whole household is involved, pets get better attention, care, and results.

Biome Brigade pet health products featuring three items: a Gut Health Test Kit for dogs and cats, GutShield daily supplements for dogs in a green pouch, and ItchGuard daily supplements for dogs in an orange pouch. Each package includes cartoon superhero characters and icons representing gut health benefits like reducing diarrhea, gas, bad breath, scratching, and paw licking. Background includes blue molecular graphics to suggest science-based formulation.

Creating an Emotional Connection that Drives Action

People are more likely to remember and act on information when it’s presented as a story rather than just facts. Instead of saying, “Probiotics are good for the gut,” Biome Brigade shows how the heroes fight off villainous bacteria like Eli Cole (E. coli) or Flaky Jake (Staphylococcus), restoring gut balance for the pet. This inspires pet parents to stay consistent with gut-friendly supplements.

Biome Brigade®

Encouraging Long-Term, Science-Backed Care

Many people start a supplement plan and don’t stick with it because they don’t see immediate results. Storytelling keeps them engaged over time, reminding them that every dose of Biome Brigade helps fight the ongoing battle for gut health. This leads to long-term consistency, which is crucial for real health improvements in pets.

Suit Up with the Brigade for Another Gut-Defending Adventure!

Watch the Biome Brigade Animated Series